Disney-ABC Television
To bring together Disney ABC Television Group's 27 highly diverse business units, this strategy focused on finding their common thread. In developing their employer brand, we uncovered a shared commitment to creating, executing and delivering innovative, quality content based on each group’s passion for cutting-edge thinking and a legacy of quality and leadership.
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preliminary key art concept 1
preliminary keyart concept 2
preliminary key art concept 3
identity
brand expression
culture brochure
posters
recruiting brochure
recruiting print ads
tradeshow booth + t-shirt designs
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strategy: Eric La Brecque
creative direction: Kate Rivinus
design: Sunny Lee
video: Openfield Creative
