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A Bit About Me


I've worked in the creative industry for 17+ years, bringing my expertise in creating, reinvigorating and activating brands to businesses ranging from startups to Fortune 500 companies. From environmental spaces to digital experiences, I've worked with clients as diverse as beauty, technology, healthcare and cultural institutions, to create stories and interactions that not only connect them to their audiences today but position them to evolve as their businesses change.


Sun Min (Sunny) Lee, Creative Consultant


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What I've Done


Ads  (Print + Digital + Social)

Annual Report

App Design

Brand Expression

Brand Guidelines

Brand Strategy
Brand Training

Character Development

Collateral System

Digital Marketing

Environmental Design
Identity / Logo Design


Interactive Design

Merchandise Design

Package Design

Promotional Design